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If you’ve wondered about Kylie Jenner and just how she’s made such a killing with her lip kit business, Kylie’s Snapchat is where it’s at. The social media celebrity gives her fans an inside look through social media at the inner workings of her very successful cosmetics business. Though she doesn’t boast the Kardashian name by birth—unlike her sister Kendall—Kylie certainly does boast the family trait of business acumen.
Raised amidst the chaos and commotion of entrepreneurship-most specifically courtesy of her mom, Kris Jenner, hailed by many as the brains behind their family business-fame-the Kardashian-Jenner clan used to do business slapping a brand name on anything from apparel lines to beauty products; it now includes Kylie, who seems to break barriers with her runaway line of lip kits.
What began as a personal endeavor to make the perfect lip product became a multi-million-dollar business. Kylie’s lip kits immediately became a sensation; the higher her personal brand seemed to grow, the higher the demand for the kits did. She made a name for herself as a really plugged-in entrepreneur, using social media to connect with her audience and create a sense of exclusivity around her products.
But now, Kylie’s reach is extending even further-her very own billboard, featuring her signature beauty line, stands as a testament to her growing success. Be it social media or traditional advertising, Kylie Jenner proves she can hold her own against anyone in her family when it comes to business. And with the continuous growth of her cosmetics brand, Kylie is setting the stage for even bigger accomplishments to come.
When the Kardashians and Jenners do something, they go big or go home, and Kylie Jenner is no different. At 19 years young, Kylie was already a mogul with a fast-growing business empire. So, when it came time to promote her brand, a simple bus bench just wouldn’t do. Kylie was determined to take her marketing to new heights, and that’s exactly what she did.
Instead of going along with the usual low-key advertisements, Kylie went well overboard this time. She knew how to make an entrance, and she did so in a flair. From huge billboards to strategically placed ads that plastered city streets, Kylie was here to be made known in a much larger way. It wasn’t just about brand promotion; it was about a quintessential, memorable moment that would stick in the minds of her fans and the media.
Kylie’s means of advertising prove the business mindset: big ideas, big movements. Whether through her lip kits or her brand collaborations, she continually proves to the world that if she is going to do something, she will do it right, no matter the cost. It’s pretty evident that the Kardashian-Jenner legacy was built on the back of risks and go big or go home, and Kylie’s proving she is more than capable of carrying that torch.
Kylie Jenner’s Billboard
He took to social media to post a video of her new billboard, promoting her “Kylie Jenner Lips” line, which is part of her successful collection of Kylie Cosmetics. The video is black and white and the billboard stands right above the Al & Ed’s Autosound shop in Los Angeles.
Kylie uses every chance she gets to show attention to her business (as any entrepreneur would) and it’s no wonder she made the Forbes 30 Under 30 list. Making the impressive list isn’t easy and, despite Kylie’s own business setbacks (mainly, her previous F rating), she managed to transform her brand and maintain her millions of followers.
Also Read: Elena Gant Wiki: A Mom, a Vlogger, and a “Little Women: LA” Star! This Beauty Has It All
Kylie vs. Kylie
Mirror, mirror on the wall, who’s the truest Kylie of all? It’s the Battle of the Kylies, as both Kylie Jenner and singer Kylie Minogue have been fighting over brand ownership! Jenner first came to prominence with her sisters on the famous reality TV show, Keeping up with the Kardashians and has been trying to brand her products in the U.S. Why can’t she? Well, she’s been blocked by Kylie Minogue, who won the trademark battle, and the two have since reached a settlement.
Minogue was worried that people would confuse her brand with Jenner’s, and Minogue’s brand and name was established long before Jenner’s was. Sorry, Kylie!